Balance By Barclays
Brief Help Barclays gap the bridge between mental wellbeing and money by helping people managing their money in a better way.
Insight ︎ 37% of brits exhibit significant levels of anxiety when logging into their bank accounts. Resulting in people avoid keeping track of their economy which only worsens their economy and increases stress and anxiety.
Solution ︎ A responsive credit card design for all mobile payment functions. Balance by Barclays translates every purchase made, into a color scheme that works like a thermometer for your economy. Based on your spendings the color of your digital card will change in real time to make money comprehensible for everyone.
Balance By Barclays is designed to make you motivated by your bank balance instead of fearing it.